33 Comments
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Melissa Urban's avatar

I saaaaw some of these early designs!! And I’m so happy with where you ended up. It is just perfect 🤌

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Laura McKowen's avatar

You were a great audience for my Cover Anxiety. 😅

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Melissa Molchan's avatar

Love this! As women we need so much more of this.....trust your gut, ask for what you need. NO demand it! I feel like that’s a theme with this new book. No more playing small. Can’t wait to read it! Already preordered months ago❤️

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Susan's avatar

So cool to see behind the curtain! I’ve always been curious about how books are branded with covers, titles, etc. thanks for sharing!

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Cynthia Breidenbach's avatar

Water, of course. When I first read the phrase "push off from here", I remember visualizing myself in a pool swimming right after a flip turn and leaving the wall behind. So, of course, water on the cover! One of those moments when you hit your palm on your forehead. Well done!

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Laura McKowen's avatar

Of course, and it only took us a eight months lol.

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Tami G's avatar

I got chills in that last paragraph before the Final Round pictures. I love the final one!

I had no clue the pressure and decision making that goes into books covers. Can not wait to get my hands on this one🤗

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Laura McKowen's avatar

It’s a whole thing! I can’t wait for that either 🤗

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Chris Morrow (she, her)'s avatar

My friend (L.J. Sysko) has her first poetry book dropping in April, and I got to see the process of the cover unfold. So many changes and colors, shapes, designs...it was overwhelming, but it was fun to be a part of it. I love the cover you chose. It's perfect and really stood out from the others! Can't wait to get my hands on it!! Thank you for all that you do!!!

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Laura McKowen's avatar

It’s pretty cool to witness. Thanks Chris! ❤️

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SGS's avatar

Love Love Love!

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Nichole Hukill's avatar

Yay! So happy you picked what you loved.

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Laura McKowen's avatar

Thanks! I got very lucky.

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heather marie morse's avatar

Love those moments of "a full-body yes" !

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Laura McKowen's avatar

The best.

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Betsy's avatar

Very interesting! I love that you are happy and didn’t cave for something that didn’t feel right. My library’s Libby page has a section for colorful covers which I love!

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Jean Vaskey's avatar

Yes! It needed to be something real, something tangible, not just color patterns.

It’s great! Can’t wait!

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Laura McKowen's avatar

I love a good color pattern cover, but it wasn’t right for this!

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Jill Gentry's avatar

Thank you for sharing the process!! You and your team nailed it! Love it.

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Amy Brown's avatar

Laura, you made absolutely the right decision and I love how you fought for the cover that would give you that full-body yes. When I see the other covers, I can't imagine how any of them would have worked as well. When you write, "Blue and purple are my favorite colors, the ocean is sacred to me, and the whole thing together delivers the juxtaposition of strength vs. softness and power vs. grace that I aim to convey in the book," I totally get it. The ocean is sacred to me, too, and when I finally get my hands on your book, the love and care you put into writing it, right down to the choice of cover, will be part of the experience of immersing myself in it. See you at the launch party!

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Laura McKowen's avatar

Ahhh thanks Amy :). And see you there on the 8th!

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Suzy Rosen's avatar

I agree- GREAT choice! Love it!

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Colleen Johnson's avatar

Love it! Congrats. Can’t wait to read it.

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Stef Brower's avatar

LOVE the final set and the one you ultimately went with. So powerful. From the first round to here...WOW! Makes me not miss agency days. So much subjectivity in creative. How do you ever know it’s the right one?! Ahhhh! Great job, beautiful cover! 💕

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Laura McKowen's avatar

I NEVER miss agency days 🫠 . Thanks Stef!

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